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Tag Archives: Advertising and Color

Advertising and Color

What's the quickest way to create mood without saying a word? Color! Before they read your marketing piece, they see it - and their feeling about your business begins. So it's a good idea to take some time to find out what colors mean - and how they can help sell for you. When you learn the psychology of colors you will be able to add a whole new layer to your marketing materials. Here's how using certain colors will help you attract a specific target market and evoke the desired response

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