To be successful in affiliate marketing, you have to find a product that many people want to buy. Not only that, you should find product or services that consumers are likely to purchase over the Internet. Sure, a few people will buy a vehicle or home online, but not many. There are some products that people want to see, touch and evaluate in person before buying. You can’t do that online!
For starters, make a list of the things you like and are passionate about. It has always been said that you can sell something you believe in. That’s true. It’s also true that it’s very hard to sell something you know nothing about or have no experience in. This is why it’s critical in finding something that you enjoy or are passionate about.
First, visit Yahoo or Google. Both have excellent resources to find those hot products that you’ll need to be successful. You can search the trends to see how popular a product or service is. You can look back weeks, months and sometimes even years to see how much search volume your chosen product or service has been getting. Google has a section called Hot Trends. Get to know this section well.
I really love using Google Trends. I’ve probably found more hot niches using Google Trends than any other tool that I’ve used over the years. Look for the line on the graph to be steady over time or slightly rise. You may notice that some products are seasonal, having up and down lines that occur about the same time each year. There’s nothing wrong with this, but you need to be aware that you’re looking at a season product.
The section you want to look for in Yahoo is Yahoo Buzz. This section tracks the most searched for terms of the previous week or month. It will also tell you whether or not your term is on the rise or tapering off. Personally, I prefer Google Trends for seeing if the product is on fire or cooling off. Play around with it a while to really find the best niche products that are hot.
Don’t overlook eBay in your search for hot niche products. Ebay has a section called the Pulse. This shows you the most searched for products on ebay. You can even drill down through categories to find the hot product per category. For example, you could use ebay Pulse to determine which mp3 player is the hottest seller on ebay. Or which color of iPod is a big seller. It’s these little tricks that will help you find hot selling niches.
You’ll soon be finding hot niches routinely. You’ll be surprised at how many hot niches you can find online by just making a list of the businesses in your part of town. Sometimes what’s popular in your town, be it a business or product, is also popular to the world. Never hesitate to put each of your ideas through your research to find out if a market exist!